Redballoon

Red Ballon Australia – Dynamic Display Ads campaign

Cloqwork created a campaign for Red Balloon that focused on using new dynamic banners for new audience acquisition, building camaraderie, and for showcasing some of the best features and deals that Red Balloon had to offer. The campaign was ‘occasion’ based and included varying gift features and benefits. Each banner was tailored to be deployed in various sizes using Google Studio HTML 5 animation tools and integrated intoGoogle’s Dynamic Ads feature. The promotion dynamically generated literally 1000’s of ads on the fly and was a resounding success; one that increased exposure and greater revenue for the business.